Petra Cortright

• Name — Petra Cortright • Born — 1986 • Occupation — Artist • Movement — Internet art, Post-Internet, painting, digital painting, video art

Petra Cortright was born in 1986 in Santa Barbara, California. Cortright is the daughter of two artists; her father who died when she was four, Steven Cortright, was a sculptor/printmaker and art professor at UC Santa Barbara, and her mother is a painter. She studied at California College of the Arts in San Francisco (2004) and Parsons The New School for Design in New York (2008). She lives and works in Los Angeles, California. She first came to notice through her self-portrait videos that she uploaded to YouTube.

Cortright is well known for her video works presented on YouTube and in gallery environments. Her videos playfully explore formal properties of video software and the representation of physical bodies in digital spaces. In vvebcam (2007, collection, Museum of Modern Art), Cortright filmed herself while playing with the special effects features built into the webcam software used to make the video. On Saturday, December 10, 2011, vvebcam (2007) was removed by YouTube because of Cortright's extensive use of "offensive" key words. "Vvebcam is a portrait of the artist as a computer user whose primary mode of existence is recording and being watched". In 2011 Cortright collaborated with Ilia Ovechkin to create Video Catalog, a work where the monetary value of her videos is determined by an algorithm based on YouTube views. Vicky Deep in Spring Valley (2012) marks the beginning of Cortright's video work with virtual strippers. Cortright lifts the dancing girls from VirtuaGirl, a software that makes chroma keyed footage of "strippers" available for download. These videos are layered against flash images of fantastical digital worlds that are reminiscent of animated desktop wallpaper. A 2015 exhibition at Depart Foundation in Los Angeles titled Niki, Lucy, Lola, Viola included cropped_masked_final, a new video work incorporating characters sourced from VirtuaGirl. Cortright was selected to participate in the 2013 Frieze Art Fair in London where she produced her self-portrait, Bridal Shower (2013), a film where she experiments with the physical qualities of a production studio. The film was subsequently broadcast on British public television station Channel 4. In 2014, Cortright began a collaboration with fashion designer Stella McCartney, creating a series of videos where Cortright uses glitches and video manipulation to showcase and contrast patterns on the garments designed by McCartney that she models.

According to Petra Cortright, she is a feminist by virtue of being a woman but she prefers to not have her work condensed to that categorization. Nonetheless, Cortright has a wide range of work that involves her playing with female stereotypes using readily available consumer software to produce "selfies". This was before selfies became ubiquitous and made her videos precursors to the smartphone era. In her early works, Cortright used tags like "vagina", "boobs" and "butts" to gain viewers.

Cortright's works have been shown at the New Museum in New York, Rhizome, the Venice Biennale, the 2010 01SJ Biennial in San Jose, California, and the 12ième Biennale d'art contemporain de Lyon. Her work is in the permanent collections of the Museum of Modern Art (New York), Péréz Museum (Miami), the Los Angeles County Museum of Art, the Hammer Museum (Los Angeles), the Moderna Museet (Stockholm), the MOTI (Breda) in collaboration with the Stedelijk Museum (Amsterdam), the Museum of Contemporary Art Chicago, the Kadist Foundation (San Francisco), BAMPFA (Berkeley, CA), and the San Jose Museum of Art, and the Museum of Contemporary Art, Los Angeles. Cortright's work was included in Paddles On!, the first auction dedicated to digital art hosted by a major auction house (Paddle8, July 2014).

Cortright is married to Marc Horowitz.