Ethel Reed

• Name — Ethel Reed • Born — 13 March 1874 • Birthplace — Newburyport, Massachusetts • Died — 1 March 1912 • Place of death — London, United Kingdom • Style — Graphic arts

Reed was born in Newburyport, Massachusetts on March 13, 1874. She was the daughter of a local photographer Edgar Eugene Reed and Mary Elizabeth Mahoney, an immigrant from County Cork, Ireland. Her father died of tuberculosis in 1892, and Reed and her mother consequently suffered hardship. After they moved to Boston in 1890, she studied briefly at the Cowles Art School in 1893, and after 1894 began to receive public notice for her illustrations. Reed's youthful beauty and cleverness caught the attention of a Newburyport artist Laura Hills, who became a mentor. During her time in Boston, she achieved national fame as a poster artist while still in her early 20s. She did many series of posters and book illustrations during a span of less than two years. In the mid-1890s she was engaged to fellow artist Philip Leslie Hale, whose father Edward Everett Hale was a prominent Bostonian. However, the engagement was broken off. In 1896, she traveled Europe with her mother. In 1897, they settled in London where Reed worked as an illustrator, in particular for The Yellow Book, a quarterly literary periodical which was co-founded by Aubrey Beardsley. She had two children with different lovers. Reed was acquainted with important literary and artistic figures of her day, including the writer Richard le Gallienne, the architects Bertram Goodhue and Ralph Adams Cram, and the photographer Fred Holland Day. She was the model for Day's photographs Chloe and The Gainsborough Hat. She also modeled at least three times for portraits by Frances Benjamin Johnston. In her short career, Reed achieved recognition as one of the preeminent illustrator artists of her time.

Reed was unable to find work after moving to Europe; she turned to drugs and alcohol after years of disappointment. Her circumstances in England are difficult to trace, and certain records of her final years have yet to surface. However, according to research, she died in her sleep in 1912. Her biographer has asserted that alcoholism and the use of sleeping medications contributed to her death.

In March 2022, Poster House opened Ethel Reed: I Am My Own Person, a show featuring poster and magazine cover illustrations Reed designed in the late 19th and early 20th centuries.

Ethel Reed is recorded as graphic designer, lithographer, graphic artist and illustrator.