Diogenes Verlag
The Diogenes Verlag (short: Diogenes) is a Swiss publisher in Zurich, founded in 1952 by Daniel Keel, with a focus on literature, plays and cartoons. It has been managed since 2012 by the founder's son, Philipp Keel. It is the largest independent literary publisher in Europe.
Diogenes Verlag

Harvey Kneeslapper · CC BY-SA 4.0
- Founded
- 1952
- Headquarters
- Zurich
- Activity
- book publisher
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Documentary summary
The Diogenes Verlag (short: Diogenes) is a Swiss publisher in Zurich, founded in 1952 by Daniel Keel, with a focus on literature, plays and cartoons. It has been managed since 2012 by the founder's son, Philipp Keel. It is the largest independent literary publisher in Europe.
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gnd · 2009154-0 · wikidata · Q1226810 · wikipedia · Diogenes Verlag
In this article
Key facts
Key facts
• Founded — 1952 • Founder — Daniel Keel • Country — Switzerland • Headquarters — Zurich • Publications — * literature • plays • drawing • cartoon • Url — https: www.diogenes.ch/
History
History
Daniel Keel, who founded the publishing house in 1952, chose the name of the philosopher Diogenes, arguing "I found Diogenes especially appealing because he battled against every sort of convention not just theoretically but also in his lifestyle. And what really pleases me: he left no written record whatsoever, and yet his spirit lives on." The first book published by Diogenes was Ronald Searle's Hurrah for St. Trinian's!. In 1960 Keel moved the business to an office. Two years later, he had 12 employees. The first English author was Muriel Spark, and the first Americans were Carson McCullers, Harold Brodkey and Patricia Highsmith, all virtually unknown in German-speaking countries. Rudolf Bettschart, Keel's childhood friend, became a business partner responsible for finances and marketing in 1966. In 2002, after 50 years, the company had 60 employees and was Europe's largest publisher of fiction, having published more than 3,400 books by 700 authors in more than 150 million copies. 1,744 titles were in print then, by 350 authors, including "bestselling" Paulo Coelho, John Irving, Ian McEwan and Barbara Vine. Bernhard Schlink's The Reader was the first German novel to reach the top of the New York Times bestseller list. The founder, asked for his secret of success, said: "Every kind of writing is permitted – except for the boring kind", and "I divide all works into two categories: those that I like and those that I don't like. I have no other criterion", continuing: "And since I'm a poor slob of a publisher who – as the critics rightly suspect – is himself unable to read or write a decent sentence, I borrowed these two phrases from two of our authors, namely Voltaire and Anton Chekhov." In 2003, Coelho's bestseller The Alchemist appeared on the book fair translated to 52 languages, setting a world record. Daniel Keel died on 13 September 2011. His son Philippe succeeded him in April 2012.
Program
Program
The publisher's focus is literature, contemporary authors in several languages as well as classics of world literature. Other fields are art, cartoons, children's literature, detective stories and audio books. Tomi Ungerer created coloured illustration for Das große Liederbuch, a collection of songs. Titles have included religious texts such as Die Bergpredigt. Aktuelle Texte aus dem Neuen Testament, poetry (Die schönsten Gedichte von Bertolt Brecht), philosophy such as Albert Camus' Weder Opfer noch Henker. Über eine neue Weltordnung, letters such as Georges Simenon's Brief an meine Mutter and Albert Einstein/Sigmund Freud's Warum Krieg?, and Eastern wisdom including Worte großer Meister and Krishnamurti's Meditation.
Authors
Institutional history
Dated record
Institutional history
The full dated record · 2 entries
1952
Diogenes Verlag established.
1952
Diogenes Verlag is recorded from 1952.
Places
Named by the record
Places
Only places the record itself states, plotted where the house gazetteer settles their coordinates. Nothing is inferred from a name or a nationality.
- Switzerland
Drawing
Internationally known illustrators and cartoonists have been published from the beginning, including, Chaval, Paul Flora, Edward Gorey, Loriot, Luis Murschetz, Sempé, Roland Topor, F. K. Waechter and Reiner Zimnik. Some of the artists illustrated other books or created drawings of title pages for Diogenes. Children's books included works by Philippe Fix and Maurice Sendak.
Primary material
Documents and archives
reference work
- “Diogenes Verlag”, English Wikipedia, consulted as further reading
Reputable secondary · Wikipedia
- Wikidata, structured authority record Q1226810: Diogenes Verlag
Reputable secondary · Wikidata
authority file
- Gemeinsame Normdatei 2009154-0, Diogenes Verlag.
General reference · Deutsche Nationalbibliothek
Awards
In 2012 Diogenes was awarded the title "Publisher of the Year" of the trade paper Buchmarkt, for the 11th time since 1982.
Literature
• Daniel Kampa, Winfried Stephan (ed.): Diogenes. Eine illustrierte Verlagschronik mit Bibliographie 1952–2002. Diogenes, Zürich 2003,. • Daniel Kampa, Armin C. Kälin (ed.): Diogenes-Autoren-Album. Diogenes, Zürich 1996; Neuausgabe ebd. 2002,. • Daniel Kampa, Stephan Winfried: Zwei Freunde, ein Verlag. Für Rudolf C. Bettschart und Daniel Keel zum 80. Geburtstag am 10. Oktober 2010, Diogenes, Zürich 2010,. • 60 Jahre Diogenes. In: Diogenes Magazin, Nr. 11, Herbst 2012, S. 93–107.

GLAM-on-Tour-Veranstaltung in der Zentralbibliothek Zürich am 18. September 2022. Turicensia-Spaziergang durch Hottingen. Verlagsgebäude des Diogenes-Verlags.
Martin Rulsch, Wikimedia Commons · Martin Rulsch, Wikimedia Commons, CC BY-SA 4.0 · Self-photographed

Denis Scheck, Donna Leon, Philipp Keel, Shelly Kupferberg, Andrej Kurkow, Irene Vallejo beim Feier des 70. Geburtstags des Diogenes-Verlages auf Frankfurter Buchmesse 2022
Elena Ternovaja
Notes from the source article
Cited by Wikipedia
Notes from the source article
These works are cited by the source article, in its own numbering. They are recorded as its citations, not as sources VALÉORINE has verified.
- 1.Exhibitor Details. www.londonbookfair.co.uk.
- 2.Diogenes Verlag. Wir trauern um unseren Verleger Daniel Keel. 13 September 2011.
- 3.Kampa, Daniel. Diogenes: A Publishing Original Daniel Kampa celebrates the fiftieth anniversary of the Swiss Publisher Diogenes and salutes its founder. new-books-in-german.com. 10 April 2002.
- 4.Bauknecht, Susanne. Diogenes: A Publishing Original Daniel Kampa celebrates the fiftieth anniversary of the Swiss Publisher Diogenes and salutes its founder. Diogenes. 2013.
- 5.Greiner, Ulrich. Alles Erbe ist schwer. Die Zeit. 10 April 2013.
- 6.Diogenes Verlag. Authors.
- 7.Der Buchhandel kürt Autor, Buch und Verlag des Jahres 2012/ Diogenes und Hanser sind Verlage des Jahres. Buchmarkt. 5 February 2013.
- 8.Georgi, Oliver. Daniel und die Löwengrube / Rosemarie Pfluger portraitiert den Diogenes-Verlag. Literaturkritik. 10 April 2013.
- 9.Heer, Gret. Diogenes: Das Buch als Markenartikel. Handelszeitung. 7 October 2003.
- 10.publishersglobal.com. Diogenes Verlag. 7 October 2003.
References
Citations
References
Each reference names the institution holding it, so a reader may go to the document itself.
authority file
Gemeinsame Normdatei 2009154-0, Diogenes Verlag.Deutsche Nationalbibliothek
Secondary witnessreference work
Secondary witnessreference work
Secondary witness
The Encyclopedia exists whether or not anything is for sale. Corrections are recorded rather than overwritten, and every version of this record is kept. Published 16 August 2026.
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