Richard E. Meyer
Meyer (May 8, 1939 – August 18, 1992) was an American businessman, entrepreneur and record producer.
Also recorded as Richard Edward Meyer
Richard E. Meyer
- Born
- 1939
- Died
- 1992
- Occupation
- entrepreneur · record producer · composer
- Education
- University of Michigan College of Literature, Science and and the Arts
- Languages
- English
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Meyer (May 8, 1939 – August 18, 1992) was an American businessman, entrepreneur and record producer.
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Biography
Biography
Meyer was born in Reading, Ohio, a suburb of Cincinnati. He applied to the U.S. Naval Academy, but was rejected because of his height (6 feet 7 inches). After graduating from the University of Michigan with a degree in journalism, he borrowed money to start an advertising agency named Meyer and Rosenthal. Within two years of opening, the company went from no revenue to $2 million. In 1974, Meyer joined the perfume company Jovan, Inc. and became its president and CEO in 1977. Under Meyer's leadership, sales of Jovan perfumes quadrupled. In 1984, Meyer founded the Chicago-based record label Red Label Records. In 1985, he wrote the lyrics for and produced the Chicago Bears' novelty record, "The Super Bowl Shuffle". In 1988, Meyer sued Ad Age magazine and its editor-at-large Joseph M. Winski for libel after the magazine published an article alleging that Meyer was a heavy drinker and cocaine user. Meyer initially lost the suit, but the decision was reversed on appeal, leading to an undisclosed settlement between the parties.
Personal life and death
Personal life and death
Meyer died of cancer in 1992, at the age of 53. He was survived by his wife Julia and two daughters.
Notes from the source article
Cited by Wikipedia
Notes from the source article
These works are cited by the source article, in its own numbering. They are recorded as its citations, not as sources VALÉORINE has verified.
- 1.Reichert, Tom. The Erotic History of Advertising , Prometheus Books, 2003. Chapter 9 excerpt.
- 2.Obituary: "Richard E. Meyer; Former Jovan Perfume Chairman", Los Angeles Times, August 24, 1992.
- 3.McCormick, Moira. Red Label Using Big-League Marketing. Billboard. 97. 4. 6. 26 January 1985.
- 4.Drehs, Wayne. "Behind The 'Super Bowl Shuffle'", ESPN Chicago, December 9, 2010.
- 5.Millman, Nancy. Libel trial of Ad Age under way. Chicago Sun-Times. October 29, 1991.
- 6.Obituary: Richard E. Meyer, 53, Ex-chairman Of Jovan, Chicago Tribune, August 22, 1992.
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The Encyclopedia exists whether or not anything is for sale. Corrections are recorded rather than overwritten, and every version of this record is kept. Published 27 September 2026.
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