David Consuegra

• Name — David Consuegra • Born — 1939 • Birthplace — Bucaramanga, Colombia • Died — 30 October 2004 • Place of death — Mexico City • Occupation — Graphic Designer, Illustrator

David was born in Bucaramanga. He traveled to the United States at sixteen to study fine arts at Boston University, graduating cum laude in 1961. Afterwards, he graduated from Yale University in 1963 and won an award for his thesis, "On Trademarks". He also worked with Paul Rand at his New York studio.

David returned to Colombia in 1963. There he taught as a professor at Universidad de los Andes and Universidad Nacional. In 1964, the Bogotá Museum of Modern Art hired him as a graphic designer, where he would go on to design their logo. He founded Colombia's first graphic design program at Universidad Jorge Tadeo Lozano in 1967. • Illustration — Inravisión logo designed by Consuegra His career continued to balance graphic design and teaching. He participated in Universidad Nacional's advertising design contests in 1966, 1977, and 1982. Universidad Nacional designated him professor emeritus in 1990. He was a visiting professor at Virginia Commonwealth University in 1984, and University of Barcelona in 1998. In 1994, he joined Belgium's International Trademark Center. Among his works is the one carried out in 1990, for the San Carlos Hotel, characterized by a clean and simple design. Logos designed by Consuegra include the Museum of Modern Art of Bogotá, Inravisión, Artesanías de Colombia, the Industrial University of Santander, and the Federation of Rice Growers. Consuegra won a design contest hosted by Colombia's National Tourism Corporation. He designed a spiral of yellow, blue and red, which he presented under the name El sol de Colombia por el mundo. Consuegra also represented Latin America at the World Logo Design Biennial in Brussels, Belgium. He held his last exhibition, "Comics", in April 1994 at the National University. Consuegra died of a heart attack in Mexico City in October 2004 while participating as a judge in a poster contest.