Coke Studio

The show combines a myriad of musical influences, from traditional Pakistani classical, folk, Sufi, qawwali, ghazal and bhangra music to contemporary hip hop, rock and pop music. It is noted for promoting Pakistan's multiculturalism by inviting artists from various regions and languages to collaborate musically.

• Creator — * Rohail Hyatt • Nadeem Zaman • Starring — Featured Artists • Country — Pakistan • Num Seasons — 15 • Num Episodes — 103 • List Episodes — List of Coke Studio Pakistan episodes • Executive Producer — Coca-Cola Pakistan • Producer — * Rohail Hyatt • Strings • Ali Hamza & Zohaib Kazi • Xulfi * • Company — * Frequency Media • Mainstage Productions • Front Foot Media • Giraffe Pakistan • First Aired — 2008 6 8 • Last Aired — present • Related — * Coke Studio Explorer • Coke Studio Nu.WAV • Native Name — کوک اِسٹوڈیو • Location — Pakistan • Network — YouTube • Camera — Multi-camera setup

Coke Studio originated in Brazil in 2007 as a music project, initially named Estúdio Coca-Cola, with the aim of blending the styles of two Brazilian artists. The concept was adopted by Nadeem Zaman, Marketing Head of The Coca-Cola Company, who partnered with Rohail Hyatt, a former member of the Pakistani band Vital Signs, to create a Pakistani version of the show in 2008. The inaugural season premiered with a live audience and was met with immense success. Production was handled by Hyatt, his wife Umber Hyatt, and Nofil Naqvi, a Pakistani cinematographer. Rohail Hyatt remained the executive producer for the show until season six, stepping down in 2013 after five years. He was succeeded by Bilal Maqsood and Faisal Kapadia of the band Strings, who produced the show until the end of season ten. Strings announced that season ten would be their last. In March 2018, Ali Hamza and Zohaib Kazi were announced as the producers for season eleven, but they left after the season concluded. Rohail Hyatt made a comeback in 2019 to produce season twelve and continued at the helm for season thirteen as well. After season thirteen, Hyatt recommended Xulfi to lead production for the fourteenth season, which aired in 2022. In August 2026, Coca-Cola announced Coke Studio Nu.WAV, a distinct platform within the wider Coke Studio Pakistan ecosystem. Executive produced by filmmaker Kamal Khan, it is not a new season of Coke Studio Pakistan nor intended to replace the main series.

• Illustration — Mizraab performing live at Coke Studio, 2011 The show features artists in each episode, by a house band and guest artists. Coke Studio tracks are officially available on their YouTube channels and various streaming platforms. The music is recorded live by artists at Coke Studio. The televisual style emphasizes frequent close-ups on various performers, highlighting the collective contributions of the ensemble, while primarily focusing on the lead singer or singers.