Promise Mascot Agency
Promise Mascot Agency is an open-world adventure and management game developed and published by Kaizen Game Works. In the game, the player manages a mascot agency, recruits mascots, and sends them on jobs while solving the mystery of their exile to rural Japan.
Promise Mascot Agency
- Date
- 2025
- Publisher
- Promise Mascot Agency was published by Kaizen Game Works.
- Language
- English · French
- Genre
- adventure video game
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Documentary summary
Promise Mascot Agency is an open-world adventure and management game developed and published by Kaizen Game Works. In the game, the player manages a mascot agency, recruits mascots, and sends them on jobs while solving the mystery of their exile to rural Japan.
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Documentary evidence
Documentary basis
Authority files
wikidata · Q125706570 · wikipedia · Promise Mascot Agency
In this article
Gameplay
Gameplay
The player takes on the role of Michi "The Janitor", a yakuza fixer who owes a big debt after a job goes wrong. Michi agrees to move to Kyushu in rural Japan, where he must revive a mascot agency and restore the community, all before an anti-yakuza curse kills him. In doing so, the player is tasked with completing jobs around the open world and recruiting mascots.
Development
Development
United Kingdom-based studio Kaizen previously developed Paradise Killer. Japanese artist and video game director Ikumi Nakamura produced an art bible and designed mascots for the title. In an interview, game director Oli Clarke Smith stated the game's concept came from "Rachel (our Art Director) wanted to make a management game about mascots. Her original idea was a 2D Kairosoft-like, but Phil (our Tech Director) and I wanted to create something bigger." The game then evolved into an open-world RPG management game. Takaya Kuroda, the voice of Kazuma Kiryu in the Yakuza / Like a Dragon series voices Michi. Kaizen released the "Prepare to Grind" update for the game in August 2025. The update included time trials, new difficulty modes, and a grinding ability upgrade for the player's truck. The developer stated that no further updates were currently planned for the title.
History of the object
Dated record
History of the object
The full dated record · 2 entries
2025
Promise Mascot Agency published.
2025
Promise Mascot Agency is recorded as published in 2025.
Release and Reception
Upon release, the game received generally favorable reviews, according to review aggregator website Metacritic. OpenCritic determined that 83% of critics recommended the game. Maddi Chilton, writing for PC Gamer, awarded the title 94/100, praising the game's absurdity and the construction of its gameplay systems. In a more mixed review, Slant Magazine awarded the game 6/10, criticizing driving mechanics and its sense of aimlessness. The game was nominated for Best Indie Game - Self Published at the Golden Joystick Awards 2025.
Context
Primary material
Context
The circumstances in which Promise Mascot Agency stands. Issued for Xbox Series X and Series S. Promise Mascot Agency was published by Kaizen Game Works. Issued for Microsoft Windows. Recorded as video game.
Documents and archives
Primary material
Documents and archives
reference work
- “Promise Mascot Agency”, English Wikipedia, consulted as further reading
Reputable secondary · Wikipedia
authority record
- Wikidata, structured authority record Q125706570: Promise Mascot Agency
General reference · Wikidata
Notes from the source article
Cited by Wikipedia
Notes from the source article
These works are cited by the source article, in its own numbering. They are recorded as its citations, not as sources VALÉORINE has verified.
- 1.Promise Mascot Agency is exactly the kind of deranged open world management game I need right now. Eurogamer.
- 2.Promise Mascot Agency is a video game sitcom. Polygon.
- 3.About. Kaizen Game Works.
- 4.Seagrave, Richard. Paradise Killer is Out Now on Xbox and PlayStation, And It's Heavenly. Game Spew. 18 March 2022.
- 5.Kaizen Game Works Interview. Xbox Hub.
- 6."7 out of 10 PS2 games are what I live for" - Promise Mascot Agency Game Director Oli Clarke Smith on development, self-publishing, Switch 2, & more. RPG Site.
- 7.Michi and Pinky's Wild Ride, or Promise Mascot Agency. Gamers with glasses.
- 8.Promise Mascot Agency Prepare to Grind Update now available. RPG Site.
- 9.Promise Mascot Agency update adds Tony Hawk-level truck rail grinding I didn't know I needed, and new difficulty modes. Rock Paper Shotgun.
- 10.Promise Mascot Agency PC Reviews. Metacritic.
- 11.Promise Mascot Agency PS5 reviews. Metacritic.
- 12.Promise Mascot Agency Xbox Series X Reviews. Metacritic.
- 13.Promise Mascot Agency Reviews. OpenCritic.
- 14.Promise Mascot Agency review. PC Gamer.
- 15.'Promise Mascot Agency' Review: An Esoteric, If Aimless, Japanese Business Sim. Slant.
- 16.Harris, Iain. Clair Obscur: Expedition 33 leads the Golden Joystick Award 2025 charge for most nominations, nudging out Death Stranding 2, Ghost of Yotei, and Kingdom Come: Deliverance 2. GamesRadar+. 2025-10-03.
- 17.Bevan, Rhiannon. All Of The Winners At The Golden Joystick Awards 2025. TheGamer. 2025-11-20.
References
Citations
References
Each reference names the institution holding it, so a reader may go to the document itself.
reference work
Secondary witnessauthority record
General reference
The Encyclopedia exists whether or not anything is for sale. Corrections are recorded rather than overwritten, and every version of this record is kept. Published 18 August 2026.
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