Mason Adams

He also acted in numerous other television and movie roles, most prominently Omen III: The Final Conflict (1981) and F/X (1986).

• Name — Mason Adams • Born — 26 February 1919 • Birthplace — Brooklyn, New York, U.S. • Died — 26 April 2005 • Place of death — Manhattan, New York, U.S. • Education — University of Wisconsin, Madison (BA, MA) • Occupation — Actor • Years Active — 1940–2003 • Children — 2

Adams was born in Brooklyn, New York, and grew up in Sheepshead Bay. His father, Morris Abrams, was an immigrant from Russia and the owner of a company that made machinery and factory tools. His mother, the former Freda Sugarman, was also an immigrant from Russia. He studied at the University of Wisconsin, earning a bachelor’s degree in theater and speech in 1940, and a master’s degree in theater arts in 1941. He later studied acting at New York City's Neighborhood Playhouse School of the Theatre, where he also taught speech. He made his stage debut in 1940, appearing in summer stock at Baltimore's Hilltop Theater.

Adams was heard on many radio programs during Radio's Golden Age. A notable recurring role of his was that of Pepper Young in Pepper Young's Family, which aired from 1947 to 1959. He also portrayed the deadly Nazi Atom Man in a classic 1945 serial on the radio version of The Adventures of Superman. During the '60s, Adams was ubiquitous as a voiceover actor in television commercials for foods and household products, most notably for Chiffon margarine, Crest toothpaste ("Helps stop cavities before they start") and French's food products (French's Mustard was "the best thing that happened since man first bit dog"). He also did the vocal part of the television commercials for Smucker's preserves ("With a name like Smucker's, it has to be good!"), a role he resumed in his later years. His voiceover work resumed in the '80s when he began providing the voiceover for Cadbury's Creme Eggs, which were advertised on television with Adams' catchy slogan, "Nobunny knows Easter better than him [the Cadbury Bunny]." Also in the '80s, Adams did voiceover TV commercials for Sherwin-Williams Paints, and radio commercials for the Salvation Army. In addition, Adams was the narrator for Kix commercials in the '90s and a few Dentyne and Swanson commercials. He was also the announcer for a 1992 WCBS-TV news promotion and a 1986 Lysol commercial. In the early '90s, he narrated Frontiers of Flight, a Discovery Channel series on milestones of aviation. During the 1970s, Adams was a co-star of the NBC soap opera Another World, and in 1976, he was in the original 1976 Broadway cast for Checking Out. Following that, he landed perhaps his most famous role, Managing Editor Charlie Hume, in the television series Lou Grant, which aired from 1977 to 1982. Appearing in the show for its entire run, he landed three straight Emmy Award nominations for Best Supporting Actor in 1979, 1980, and 1981, each year alongside his Lou Grant co-star Robert Walden, who played reporter Joe Rossi. During his run on Lou Grant, Adams performed perhaps his most often-seen role, as the US president in Omen III: The Final Conflict (1981). He also appeared in popular TV movies, such as The Deadliest Season (1977), Revenge of the Stepford Wives (1980), and The Kid with the Broken Halo (1982). In 1983, Adams joined The Mirror Theater Ltd's repertory company for their first season, appearing in Paradise Lost, Rain, Inheritors, and The Hasty Heart. This season was presented initially off-off-Broadway at the Real Stage Acting School, and was moved off-Broadway to the Theatre at St. Peter's Church. In 1986, he starred as Col. Edward Mason, one of his most famous feature-film roles, in the movie F/X starring Bryan Brown and Brian Dennehy, and in 1991, he appeared in the action movie Toy Soldiers. In 1993, Adams starred as Walter Warner Sr., in the movie Son in Law starring Pauly Shore, and then had roles in Houseguest (1995), Touch (1997), and The Lesser Evil (1998). In the 1998 HBO miniseries From the Earth to the Moon, he played Senator Clinton P. Anderson. His final role was in the series finale of Oz. In the 1990s, Adams narrated several of the Lilian Jackson Braun audiobook mysteries and a Mary Higgins Clark audiobook.

Mason Adams played many characters in Old-Time Radio programs, among them: • The Adventures of Ellery Queen • The Adventures of Superman • Big Sister • Big Town • CBS Radio Mystery Theater • The Crime Club • Exploring Tomorrow • Gasoline Alley • Grand Central Station • Inner Sanctum • The Mysterious Traveler • The NBC Radio Theatre • Nick Carter, Master Detective • Pepper Young's Family • Proudly We Hail • Suspense • The Chase • This Is My Story • X Minus One • Yours Truly, Johnny Dollar • Corporal Eddie on a series of public-announcement shows for the U.S. Army

Adams was the older brother of Dr. Herbert L. Abrams, a radiologist who helped in the founding of International Physicians for the Prevention of Nuclear War, which was awarded the Nobel Peace Prize in 1985. Adams married Margot Fineberg in 1958. The couple had a daughter, Betsy, and a son, Bill. Adams died on April 26, 2005, from natural causes.

• Year — Title — Role — Notes • 1951 — Love of Life — Dr. Carl Westheimer • 1954 — The Man Behind the Badge — Conrad — Episode: "The Case of the Phantom Fire" • 1955 — Robert Montgomery Presents — Mr. Watkins — Episode: "A Matter of Dignity" • Armstrong Circle Theatre — Episode: "TV or Not TV" • 1958 — Decoy — Bill Wendover — Episode: "Odds Against the Jockey" • The Phil Silvers Show — GI Engineer Walter Maxwell — Episode: "Bilko the Genius"; uncredited • 1959 — Startime — Radio Actor — Episode: "The Wonderful World of Entertainment" • Deadline — Rossoff — Episode: "The Blue Dahlia" • 1964 — Another World — Dr. Frank Prescott • 1969 — Where the Heart Is — Judge Halstad • 1977 — The Deadliest Season — Bill Cavins — TV movie • 1977—1982 — Lou Grant — Charlie Hume — 114 episodes • 1979 — And Baby Makes Six — Dr. Eliot Losen — TV movie • A Shining Season — Dr. Ed Johnson — TV movie • 1980 — The Last Resort — Dr. Sternhagen — Episode: "Is There a Doctor in the House?" • Flamingo Road — Elmo Tyson — Episode: "Pilot" • Murder Can Hurt You! — Willie the Wino — TV movie • Revenge of the Stepford Wives — Wally — TV movie • 1981 — Rise and Shine — Episode: "Pilot" • The Love Boat — Richard Simmons — Episode: "Country Blues / Daddy's Little Girl / Jackpot" • Peking Encounter — Clyde — TV movie • 1982 — The Kid with the Broken Halo — Harry Tannenbaum — TV movie • The Grinch Grinches the Cat in the Hat — The Cat in the Hat / Narrator (voice) — TV Short • 1983 — Freedom to Speak — 7 episodes • Adam — Ray Mellette — TV movie • Great Day — Narrator (voice) — TV movie • 1984 — Passions — Ron Sandler — TV movie • American Playhouse — Ford — Episode: "Solomon Northup's Odyssey" • The Night They Saved Christmas — Sumner Murdock — TV movie • 1985 — CBS Storybreak — Narrator (voice) — Episode: "Arnold of the Ducks" • 1986 — Under Siege — Geoffrey Wiggins — TV movie • Morningstar/Eveningstar — Gordon Blair — 7 episodes • Walt Disney World: A Dream Come True — Narrator — TV special • You Are the Jury — Dr. Parke — Episode: "The State of Arizona vs. Dr. Evan Blake" • Northstar — Dr. Karl Janss — TV movie • Who Is Julia? — Dr. Gordon — TV movie • Rage of Angels: The Story Continues — Father Francis Ryan — TV movie • Family Ties — Professor Lloyd Rhodes — Episode: "Paper Lion" • 1987 — The Hope Division — Peter Braden — TV movie • 1988 — Matlock — Bob Ranier — Episode: "The Heiress" • 1989 — Murder, She Wrote — Roger Philby — Episode: "The Search for Peter Kerry" • A Quiet Conspiracy — General Luther B. Novak — Episode: "Episode #1.1" • Knight & Daye — Everett Daye — 7 episodes • It All Started with a Mouse: The Disney Story — Narrator (voice) — TV movie • 1990 — Whip Valentine — TV movie • WIOU — Hal Krasner — Episode: "Do the Wrong Thing" • Monsters — Doctor — Episode: "A New Woman" • 1991 — Perry Mason: The Case of the Maligned Mobster — Frank Halloran — TV movie • Family Matters — Judge Vance — Episode: "Citizen's Court" • Rockenwagner — Rory Carmichael — TV movie • 1992 — Civil Wars — Judge Toffinetti — Episode: "Chute First, Ask Questions Later" • Screenplay — Bob Rutherford — Episode: "Buying a Landslide" • Jonathan: The Boy Nobody Wanted — Judge Colbert — TV movie • 1993 — Class of '96 — President Harris — Episode: "Pilot" • 1994 — Assault at West Point: The Court-Martial of Johnson Whittaker — Henry D. Hyde — TV movie • 1997 — Murder One — Sidney Pomerantz — Episode: "Chapter Thirteen, Year Two" • Murder One: Diary of a Serial Killer — Sidney Pomerantz — 6 episodes; Mini series • Metropolitan Hospital — TV movie • 1998 — From the Earth to the Moon — Clinton Anderson — Episode: "Apollo One" • Beyond Belief: Fact or Fiction — Mr. Trapwell — 2 episodes • 1999 — The West Wing — Justice Joseph Crouch — Episode: "The Short List" • 2003 — Oz — Mr. Hoyt — Episode: "Exeunt Omnes"; final role

Mason Adams is recorded as actor and radio personality.